Apache Family Campground & Pier has been a popular destination for families and fishermen since the 1950s. Originally a small fishing pier, the campground evolved over the years with the addition of cabins, campsites, and RV hookups. The pier, once almost destroyed by Hurricane Hugo in 1989, was rebuilt – standing 1,206 feet long over the Atlantic Ocean – making it the East Coast’s longest wooden fishing pier.

Today, the campground offers a wide range of amenities including a general store, playgrounds, and a swimming pool. The pier remains a favorite spot for fishing, as it offers access to a variety of fish such as flounder, Spanish mackerel, and bluefish.

Over the years, generations of families have returned to Apache Family Campground & Pier, enjoying the natural beauty and laid-back atmosphere of this coastal gem. As Myrtle Beach continues to grow and change, Apache Family Campground & Pier remains a cherished destination for those seeking a classic beach experience.

Early 20th Century

The Beginnings

The story of Apache Family Campground & Pier begins in the early 20th century when Myrtle Beach was still a quiet, relatively undeveloped stretch of coastline. The area was known for its natural beauty and pristine beaches. In this idyllic setting, a small fishing pier was built to serve the local community – providing a spot for anglers to cast their lines into the Atlantic Ocean.


The Apache Pier

In the 1940s, the property was purchased by the Vereen family, who would become instrumental in shaping the future of the pier and the surrounding area. They decided to rename it the "Apache Pier," inspired by the Native American tribe renowned for their fishing skills. The Apache Pier quickly became a popular spot for fishing enthusiasts and beachgoers – offering not only fishing opportunities but also breathtaking views of the coastline.


Expanding the Campground

As Myrtle Beach started to grow into a tourist destination in the 1960s and 1970s, the Vereen family saw the potential to expand their property. They added a campground adjacent to the pier – allowing visitors to enjoy a complete outdoor experience, from fishing to camping.


Family-Friendly Destination

During this period, Apache Family Campground & Pier embraced its role as a family-friendly destination. The campground added amenities to include a pool, playgrounds, and picnic areas – making it an attractive choice for families looking to enjoy the beach together. The addition of a convenience store and on-site dining options further improved the camping experience.


Modernization and Growth

In the 21st century, Apache Family Campground & Pier continued to modernize and grow. Renovations and improvements to the campground facilities keep it competitive and attractive to a new generation of campers. The pier remains to be a favorite spot for fishing and scenic ocean views.

Today, Apache Family Campground & Pier stands as a testament to the enduring charm of Myrtle Beach. It has not only retained its historical significance as one of the oldest piers in the area, but also evolved into a well-rounded destination – combining camping, fishing, and family fun. Visitors from near and far continue to make cherished memories at this iconic location – enjoying and  preserving its legacy for generations to come.